When Durreen Shahnaz first floated the idea of creating a new financing vehicle explicitly to help underserved women entrepreneurs in Asia, bankers and financiers advised her against including the word “women.” Calling it the Women’s Livelihood Bond, they said, might chase away investors. Better to just call it an emerging market bond. No way, said Shahnaz, founder and chief executive of Singapore-based Impact Investment Exchange (IIX).  READ MORE