Edna is a media and marketing professional and is currently Senior Consultant at UBM Asia, which is the largest exhibition company in the world after the recent merger with Informa. While at UBM Asia, she served as publisher of their flagship publication for the jewellery trade and later helped launch Asia’s most prestigious awards event in the international jewellery and gemstone industry. Prior to UBM Asia, she held various business positions, including Management Consultant at Mitchell Madison Group in New York, Marketing Manager at American Express in Hong Kong, and Director of Business Development of a tech start-up. She started her career in advertising at D’ Arcy Masius Benton & Bowles in New York.

She is a strong supporter of the IIX mission and believes in the positive impact the organization is creating.

Edna earned her B.A. in Economics at Barnard College and her M.B.A. with a concentration in Marketing and International Business at Columbia University.